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Envelope and Direct Mail

In the pressroom, the requirements span a broad spectrum, ranging from multi-page direct mail pieces to single page publication inserts, and from Sunday newspaper advertisements to corporate brochures. To meet the industry challenges, envelope converters have responded with faster speeds, higher quality, and shorter runs, requiring flexible adhesives that perform on a variety of envelope equipment and substrates.
Envelope and Direct Mail

Adhesives in the pressroom offer their own set of challenges including fast line speeds, clean and consistent machining, various paper stocks, and quick turn-around. In the pressroom, the requirements span a broad spectrum, ranging from:

  • multi-page direct mail pieces

  • single page publication inserts

  • Sunday newspaper advertisements

  • corporate brochures

HAR offers a complete line of water-based and hot melt adhesives to meet these challenges.

We also offer many different adhesives for creating advertisements and fliers. Small fliers, advertisements and pamphlets are often a series of multiple pages that are folded and attached in the middle. Whether you call it press paste, spine glue or web paste, HAR has adhesives to meet your needs. We have press paste that extrudes cleanly and consistently with a clean cutoff and creates a fiber-tearing bond on a variety of substrates.

As in all advertisements, appearance is critical in helping to make a good impression. High quality materials must be used to make this impression and HAR supports these efforts with a wide range of adhesive capabilities for all direct mail and envelope requirements.

Interested and want to know how we can create customized services for your business?

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